Craft Brewer Uses Beer Labels to Promote Local Events

Different colors bottles of beer template isolated on white background - realistic vector illustration

Have you read the March 2016 edition of Canadian Packaging yet? One of our customers, Nita Beer, was featured in the article Mastering Their Craft, Upstart Ontario Craft Brewer Mixes Business with Community Pleasure. We’re excited to see Nita Beer in one of our favorite magazines, and even more excited about how they’re using the Epson TM-C7500G to print custom beer labels to promote local events.

The Epson TM-C7500G allows the craft brewer to print beer labels on demand, in small batches. While perfect for a craft brewer looking to produce attractive, professional labels in-house, the ability to edit and customize their labels is sheer genius. You see, Nita Beer now has what it calls its “community label program.” Since they can print small batches of full color, custom labels on the Epson TM-C7500G, they can also print upcoming events for artists, community organizations, and volunteers on their beer labels.

This is an innovative way for the craft brewer to give back to the local community and help local organizations get the visibility they need. Click here to read the article in its entirety.

If you’d like to produce custom or localized labels for your products so that you can localize and customize them on demand in-house, then you need to talk to DuraFast Label Company. We’ll be happy to show you various color label printers that can help you accomplish your product labeling goals. Whether you produce craft beer, wine, coffee, tea, or packaged food, using localized labels like Nita Beer has done can help you better connect with your local community.